Tulasi HealthCare
Practo
Apollo 24/7
Positive Mind Care & Research Centre, Delhi-NCR’s Number-1 mental wellness center. The Positive Mind Care and Research Centre is revolutionizing the Way Depression, Anxiety, OCD, and Addiction are treated with Deep TMS Treatment and Artificial Intelligence, bringing new hope for drug-resistant psychiatric patients and those looking for treatment without medicine
Increasing enquiry & footfall to the clinics by running performance marketing campaign.
Creating a greater brand awareness for the 1st Deep TMS Super Clinic of Delhi-NCR.
Creating awareness among audience on how Mental Health is directly related to Overall Health.
Positive Mind Care main objective was to create more awareness about Mental Health.
To achieve this, we worked on 500+ Awareness Creative 300+ Keywords. The challenge was that since
Positive Mind Care had a wide presence, we had to manage and optimize these things, and relate them to the targeting
keyword, while competing with other Mental Health-related portals and other local clinics.
To increase the footfall & appointments in all the clinics we run their performance & awareness campaign. Major
challenge was local competition from Mental Health Clinics. We needed a 360 degree marketing strategy that involved Social Media, Digital Ads, Landing pages, Google Map Optimization, Search Engine Optimisation with common objectives-
Brand Presence, Recall and Quality Leads.
Simultaneously across the social platforms, we were consistently working towards increasing the brand presence by positioning Positive Mind Care as a Friendly Mental Health clinic that is obsessed with safety.
Our objective of educating the audience about Mental Health being directly related to Overall health was also met through a series of posts especially designed not to look preachy, but infotaining.
Detect problems early and increase resilience.
Strengthen self-management skills between sessions.
Keep up with emotional well-being and minimize setbacks.
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